Sirona Hygiene

Sirona Hygiene

Creating intimate and menstrual hygiene products.

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More about Sirona Hygiene
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First Step Digital is a pioneering company in the feminine hygiene market, offering innovative products designed to address menstrual and intimate care needs. The company serves a diverse range of clients, primarily women, who seek effective and convenient solutions for their hygiene concerns. Operating in the personal care and hygiene industry, First Step Digital has carved a niche for itself with its unique product offerings such as PeeBuddy, a female urination device, and Sirona, a range of herbal pain relief patches and biodegradable sanitary pads. The business model revolves around direct-to-consumer sales through their website and various e-commerce platforms, ensuring wide accessibility and convenience for their customers. Revenue is generated through the sale of these specialized hygiene products, which are marketed for their innovation and effectiveness. The company also emphasizes sustainability with products like oxo-degradable disposal bags, catering to environmentally conscious consumers.

Keywords: feminine hygiene, menstrual care, innovative products, PeeBuddy, Sirona, herbal pain relief, biodegradable pads, intimate care, sustainable disposal, direct-to-consumer.

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Investments by Sirona Hygiene

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Bleu
ACQUISITION by Sirona Hygiene May 2023
IMPOWER
ACQUISITION by Sirona Hygiene Feb 2022