Onovative

Onovative is a software company that specializes in providing CRM (Customer Relationship Management) solutions tailored for community banks and credit unions. The company operates in the financial technology sector, focusing on small to mid-sized financial institutions. Onovative's core product, Core iQ, enables these institutions to communicate effectively across multiple channels with both new and existing customers. The software includes features such as marketing automation, multi-channel fulfillment, and comprehensive reporting dashboards. These tools help financial institutions grow their customer base and increase revenue without the burden of long-term contracts or high costs.

The business model is subscription-based, offering its software as a service (SaaS). Clients pay a recurring fee to access the platform, which includes regular updates and customer support. The company generates revenue through these subscription fees, which are designed to be affordable for smaller financial institutions.

Onovative serves a niche market of community banks and credit unions, providing them with the tools needed to compete with larger financial institutions. The software is designed to be simple to use, ensuring that even institutions with limited technical expertise can benefit from its features.

Keywords: CRM, financial technology, community banks, credit unions, marketing automation, multi-channel communication, customer relationships, SaaS, revenue growth, financial institutions.