Offerial

Offerial.com is a technology company focused on enhancing hotel booking engines to increase direct bookings and reduce reliance on Online Travel Agencies (OTAs). The company serves hotel owners and operators who seek to improve their booking performance and reduce the high commission fees charged by OTAs, which can range from 15% to 30%. Offerial.com integrates personalized marketing banners and booking engine enhancements to highlight the unique benefits of booking directly with the hotel. By leveraging search behavior and previous visit data, the platform personalizes the booking experience, thereby increasing customer engagement and conversion rates. The business model is likely based on subscription fees or a performance-based pricing model, where hotels pay for the service based on the increase in direct bookings. Offerial.com operates in the hospitality technology market, providing a specialized solution aimed at improving hotel profitability and customer experience.

Keywords: hotel bookings, booking engine, OTA commissions, personalization, direct bookings, hospitality technology, marketing banners, customer engagement, conversion rates, hotel profitability.