Lunalabs

Luna Labs specializes in providing automated creative solutions tailored for game studios, focusing on enhancing the efficiency and effectiveness of ad production. The company operates in the digital advertising market, offering tools that significantly reduce the resources required for creating playable and video ads. Luna Labs' business model revolves around offering software solutions that streamline the ad creation process, allowing game studios to focus more on creativity rather than technical constraints. Their flagship products include Luna Replay, which enables the creation of numerous high-quality gameplay videos from a single recording, and Luna Insights, which provides metrics on loading and engagement to optimize ad performance. The company serves game studios looking to optimize their advertising strategies through data-led creative decisions. Luna Labs generates revenue by licensing its software tools to these studios, providing them with the ability to automate and enhance their ad campaigns. The company is headquartered in London, UK, with a research and development team based in Minsk, Belarus.

Keywords: game studios, ad production, automation, creative solutions, data-driven, optimization, Luna Replay, Luna Insights, digital advertising, software tools.