Fyllo

Fyllo, founded in 2019, is a pioneering company in the marketing technology sector, specifically targeting highly regulated industries such as cannabis and CBD. The company addresses a significant challenge faced by these fast-growing industries: compliance at scale. With over 50 years of combined experience in advertising technology, Fyllo has developed a platform that empowers ambitious cannabis and CBD brands to enhance their performance while ensuring they remain compliant with regulations.

Fyllo operates primarily in the cannabis and CBD markets but has also extended its reach to other industries requiring stringent compliance measures. The company serves clients who need to navigate complex regulatory environments while maximizing their advertising and marketing efforts. This includes cannabis and CBD brands, as well as advertisers from other highly regulated sectors.

The business model of Fyllo revolves around providing marketing solutions that integrate tools, data, and compliance measures. Their platform allows clients to create customized audience segments, personalize messaging, and optimize omnichannel advertising investments without compromising on speed or compliance. Essentially, Fyllo helps brands reach their target audiences effectively and efficiently while adhering to regulatory requirements.

Fyllo generates revenue through its data marketplace, where it offers valuable audience segments to advertisers. By leveraging its extensive database and compliance expertise, Fyllo enables advertisers to achieve optimal results in their marketing campaigns. The company also provides strategic media activation services, helping clients to maximize their advertising investments across various channels.

In summary, Fyllo is a leading marketing technology company that specializes in compliance solutions for highly regulated industries. It empowers cannabis and CBD brands, among others, to drive performance and growth while maintaining regulatory compliance.

Keywords: cannabis, CBD, compliance, marketing technology, audience segments, advertising, data marketplace, omnichannel, regulatory, performance.