Evergage

Evergage

Evergage’s cloud-based platform empowers digital marketers to increase engagement and conversions through real-time 1:1 personalization.

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Evergage, now part of Salesforce, specializes in providing personalized customer engagement solutions. Operating primarily in the customer relationship management (CRM) market, Evergage serves a diverse range of clients, including businesses of all sizes looking to enhance their sales, service, and marketing efforts. The company's core product is its real-time personalization platform, which allows businesses to deliver tailored messages and experiences to their customers across various channels, such as websites, mobile apps, and email. This personalization helps businesses increase customer engagement, improve conversion rates, and ultimately drive revenue growth.

Evergage's business model is subscription-based, where clients pay for access to the platform and its features. The company generates revenue through these subscriptions, which are typically billed on a monthly or annual basis. Additionally, Evergage offers professional services, such as implementation and consulting, to help clients maximize the value of their investment in the platform.

The market for personalized customer engagement solutions is growing rapidly, driven by the increasing importance of delivering relevant and timely experiences to customers in a competitive landscape. Evergage's platform is designed to be user-friendly, allowing businesses to quickly and easily implement personalization strategies without the need for extensive technical expertise.

Keywords: personalization, customer engagement, CRM, real-time, sales, marketing, service, subscription-based, revenue growth, user-friendly.

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Investments by Evergage

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ACQUISITION by Evergage Jan 2018