Curu

Curu is a fintech company that provides credit approval solutions for lenders and financial institutions. Operating in the financial services market, Curu helps these institutions approve more applications by offering deeper credit insights and actionable steps for applicants to improve their creditworthiness. The company's proprietary data models and algorithms accurately assess an individual's current credit situation and create a clear, achievable path to approval. Curu serves both businesses and individual consumers, aiming to enhance financial literacy and reduce the fear of credit rejection. The business model revolves around offering enterprise solutions to lenders, enabling them to expand their customer base without taking on additional risk. Revenue is generated through subscription fees and service charges for the enterprise solutions provided to financial institutions.

Keywords: fintech, credit approval, financial literacy, data models, algorithms, lenders, financial institutions, creditworthiness, enterprise solutions, subscription fees, service charges.